The Lombok Sumbawa Pearl Festival 2011 will be held in Mataram from July 8 to 10, 2011. This event is organized by the Culture and Tourism Ministry and West Nusa Tenggara (Nusa Tenggara Barat / NTB)’s Culture and Tourism Agency.
The Ministry Directorate General, Sapta Nirwandar, said, “This festival is aimed to increase the number of tourists to NTB.”
“It is also part of the Visit Lombok Sumbawa 2012 program, launched by President Susilo Bambang Yudhoyono in 2009,” he added.
According to NTB Governor Zainul Madji, Lombok Sumbawa Pearl Festival which will be held in Hotel Legi Mataram would build an image of Nusa Tenggara Barat as a pearl producer.
“15 international companies have proposed to join and buy the pearls,” said Zainul, “Last year’s festival was attended by 11 companies”.
The annual Lombok Sumbawa Pearl Festival will present pearls-related events such as a pearl auction, exhibition and harvesting, and NTB arts and culture performances. He said he was sure that tourists would be very enthusiast to visit the festival.
A million tourists were expected to come in Lombok Sumbawa Pearl Festival 2011. 60 percent of them would be local tourists.
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